Playing It Safe or Provoking to Action
- Associating—Develop a broad knowledgebase and regularly give yourself the time and space to freely associate—allow your brain to connect the dots in new ways and see past old stovepipes. “Fresh inputs trigger new associations; for some these lead to new ideas.”
- Questioning—“Innovators constantly ask questions that challenge common wisdom.” We need to “question the unquestionable” as Ratan Tata put it. We must challenge long-held assumptions and “Ask why? Why not? And What if?” Don’t be afraid to play devil’s advocate. Let your imagination flow and “imagine a completely different alternative.” Remove barriers to creative thinking and banish fear of people laughing at you, talking behind your back, dismissing you, or even conducting acts of reprisal.
- Observing—Careful observation of people and how they behave provides critical insights into what is working and what isn’t. There is a cool field of study in the social sciences called ethnomethodology that studies just such everyday human behavior and provides a looking glass through which we can become aware of and understand the ways things are and open us up to the way things could be better.
- Experimenting—We’ve got to try new things and approaches to learn from them and see if they work and how to refine them. Productive changes don’t just happen all of a sudden like magic; they are cultivated, tested, refined, and over time evolve into new best practices for us and our organizations. Experimentation involves “intellectual exploration…physical tinkering…[and] engaging in new surroundings.”
- Networking—It’s all about people: they inspire us, provoke us, complement us, and are a sounding board for us. We get the best advances and decisions when we vet ideas with a diverse group of people. Having a diverse group of people provides different perspectives and insights that cannot be gleaned any other way. There is “power in numbers”—and I am not referring to the power to defeat our enemies, but the power to think critically and synergistically. The group can build something greater than any individual alone ever could.
Of course, we cannot drive change like a speeding, runaway train until it crashes and burns. Rather, change and innovation must be nurtured. We must provoke to action our organizations and our people to modernize and transform through critical thinking, questioning the status quo, regular observation and insight, the freedom to experiment and constructively fail, and by building a diverse and synergistic network of people that can be greater than the sum of their parts.